Breakthrough 101 Webcast Preview

Breakthrough uses an advanced content marketing strategy including lots of premium content. To help promote a regular webcast for leads and prospects, I worked with the team at Element to produce a video previewing what people would learn.

The company is also a big believer in showcasing their subject matter experts (SMEs) who can educate current and potential customers. This video features Breakthrough’s business development team.

My role in this production:

  • Developed script and concept with client
  • Helped direct SMEs/talent during the video shoot
  • Advised post production

Video and post production: Anders Goderstad

Breakthrough 101 Webcast Preview

Please click over to watch the full video on Vimeo:

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